BOLINAS CAMPAIGN PART II
PROJECT NAME
Bolinas Crochet Clogs Campaign
ROLE
Art Director, Prop Stylist
DATE
Spring 2024
Based on the success of the Winter campaign, we used the same formula for introducing Spring colors, with a greater emphasis on natural props. These assets will be used on our own site, email newsletters, organic social, paid ads, and affiliate sites.
BOLINAS CAMPAIGN
PROJECT NAME
Bolinas Crochet Clogs Campaign
ROLE
Art Director, Prop Stylist
DATE
Winter 2023
The goal of this campaign was to introduce all of the bold new colorways of the Bolinas Clog. The shoe was the star of the show.
I selected all of the props to reflect the details and color of the shoe and did all the prop styling on the day of the shoot.
These assets were used on our own site, email newsletters, organic social, paid ads, and affiliate sites.
